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11:30 AM on 01.16.2015

Good Smile Company reveals Winter Wonder Festival exclusives

With Winter WonFes 2015 less than a month away, Good Smile have stepped up to reveal the exclusive goods that they'll be selling at the event, thus saving us the agony of speculation and second guessing that used to character...

Martin Siggers


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Mistwalker's mobile-RPG Terra Battle has surpassed 1.5 million downloads worldwide

Unlock new "adventurers" from iconic Final Fantasy character designer Yoshitaka Amano and a new scenario from Yasumi Matsuno, designer of Final Fantasy XII. Also, Terra Battle received the highly anticipated online co-op mode update that allows players to work together to clear stages and adds summons to the battlefield. More Info.




1:00 AM on 01.14.2015

Max Factory's Chitoge goes up for pre-order

What's this? Max Factory's making gorilla figures? Well it's not an actual gorilla, it's Nisekoi's Chitoge Kirisaki! The design is pretty basic as you can see, but her lively expression and the detailed sculpt make this figur...

Tianxiao Ma

7:00 AM on 01.08.2015

Akiba Hobby takes a closer look at SAO II's figma Kirito GGO ver.

Recently the pre-orders went up for Max Factory's figma Sword Art Online II Kirito Trap ver. GGO ver. and Akiba Hobby has already gotten their hands on one for a gallery. Kidding aside, this is a really great likeness of the ...

Jeremy Emerje Crocker

7:30 AM on 12.24.2014

Max Factory's new 1/7 Hatsune Miku is all jeweled up

Let's not kid ourselves, Miku has received a lot of PVC figures. This isn't as bad a thing as I've thought in the past, especially with the bar being raised each time. Max Factory is throwing in yet another effort to capture ...

Andres Cerrato

7:00 PM on 12.22.2014

Pre-order these now, because a figma is nothing without its horse

Every hero (or moe schoolgirl) needs a trusty mount - that's beyond questioning. So it's unfortunate that the figma world has gone on so long without one. Those days will soon be over, as two figma horse variants have gone up...

Tianxiao Ma



Tomopop Review: Max Factory's Mea Kurosaki photo
Tomopop Review: Max Factory's Mea Kurosaki
by Tianxiao Ma

Mea hails from To Love-Ru Darkness, and as you can probably tell, the manga has its fair share of ecchi elements. Before Mea, Max Factory has also made a 1/6-scale Momo Velia Deviluke from the same property. The two share a theme in terms of their frilly lingerie.

I loved the Momo figure when it came out, and HobbyLink Japan has generously hooked me up with the companion piece. Read on to find out if it's up to snuff - although you can probably guess the conclusion since this is Max Factory we're talking about.

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figma Lucina sword-swings into pre-orders photo
figma Lucina sword-swings into pre-orders
by Scarecroodle

Max Factory's hotly anticipated figma Lucina (Fire Emblem: Awakening) is currently available for pre-order.

While franchise fans may remember the character from Fire Emblem: Awakening, the rest will undoubtedly know Lucina from her appearance in the latest Super Smash Bros. game. Even if you're completely unfamiliar with the character, however, she sports a pretty cool design. figma Lucina comes with her sword (and scabbard), mask, an alternate hair piece, and an alternate smiling face.

Max Factory's figma Lucina can be pre-ordered for around ¥6,296 (I miss when these were around ¥3000!) and is slated for an April release.

[ Pre-order at HobbyLink Japan | AmiAmi ]

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2:00 AM on 11.20.2014

Max Factory, Phat!, FREEing, and Gift show off the goods at Miyazawa Model Exhibition

Kahotan made good on her promise and posted a second gallery for figures on display at Miyazawa Model Exhibition Autumn 2014. This time around the focus is on the companies of Max Factory, Phat!, FREEing, and Gift. Most ...

Jeremy Emerje Crocker



2015 Snow Bell Miku gets both a Nendoroid and figma! photo
2015 Snow Bell Miku gets both a Nendoroid and figma!
by Jeremy Emerje Crocker

Snow Miku Snow Bell ver. is cute. Like, beyond belief adorably cute. Way too cute to be left as just a single figure so Good Smile Company and Max Factory are spreading the love. 2015 will be the first year were a new Snow Miku design will be used for both a new Nedoroid and a new figma! Ah, they're so great, and I'm glad we're finally getting a figma that isn't just a repaint of another Miku. Both figures will also be accompanied by their own little Yukine bunny figure.

Details are pretty light at the moment, though I'm sure we won't have to wait too long before we see and learn more about these figures. Of course they'll be available at Wonder Festival 2015 (Winter) on February 8 when we'll all have the opportunity to place an order online! As a special treat they're also adding Snow Bell Miku to the Hatsune Miku Project Diva arcade game. 

[via Kahotan's blog]

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Kahotan previews a beefcake from Dramatical Murder photo
Kahotan previews a beefcake from Dramatical Murder
by Tianxiao Ma

With the amount of attention I pay to boobs and (female) butts, it seems only fair that I cover some eye candy for the ladies too. Max Factory's upcoming figure of Ren from Dramatical Murder fits the bill very nicely!

Kahotan's preview shows off two versions of Ren: the cloaked Wonderful Hobby Selection version (dubbed "Rhyme Mode ver.") and a permanently topless "Together, Forever" version. If you're after the abs, you probably won't have any issues with either version. However I'm somewhat miffed by the decision to put out an exclusive WHS version at nearly double the price (something we also saw with Yamato). I feel that the WHS version is the true version of the figure - the one that Max Factory would have sold in the past at a normal price. Maybe economics has made this unfeasible, but there's something bothersome about a stripped down (in both senses) figure for ¥10,000+.

Speaking of pricing, the "Rhyme Mode" variant will be ¥19,800 while the barebones "Together, Forever" version will be ¥10,800. Pre-orders started a couple of weeks ago and are still open if you're interested.

[ Pre-order Together, Forever ver. at Good Smile Online ShopHobbyLink Japan | Hobby Search | AmiAmi | J-List | ToysLogic | Big in Japan | Big Bad Toy Store ]

[ Pre-order Rhyme Mode ver. at Good Smile Online Shop | ToysLogic ]

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11:30 PM on 11.07.2014

figma Sakura is ready to be captored plus future plans revealed

The time has finally come for Card Captor Sakura fans as the title character's first figma is finally up for pre-order! Along with it comes a mountain of details and photos to satisfy us. The Sealing Wand is full of options s...

Jeremy Emerje Crocker





Max Factory strikes back with painted figma Cardcaptor Sakura photo
Max Factory strikes back with painted figma Cardcaptor Sakura
by Martin Siggers

Surprise! In what almost seems like an intentional piece of counter-programming, the figma blog decided today was the day to release the first fully painted shot of the upcoming figma Sakura Kinomot. Though we've seen her in grey plastic before, this is the first time we've seen the iconic pink and white in place.

Naturally, she's looking pretty ace. It may be the lighting, but it seems as if Max Factory have gone for a slightly softer, paler palette than the very bold S.H. Figuarts version and the level of detail is as outstanding as always. In past coverage most of you guys have voiced a strong preference to stand by Max Factory and resist the temptation of the SHF version, and based on this I doubt those people are going to be disappointed

[ via figma blog

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