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SDCC 2012: Mattel - Assorted Batman lines


5:00 PM on 07.13.2012
SDCC 2012: Mattel - Assorted Batman lines photo


It was a stormy, Dark Knight over at the Mattel booth. Sorry, couldn't resist. Besides Mattel's large Batman: Power Attack display, there were also several other Batman lines that look like they were crammed together.

On display were The Dark Knight Rises Movie Master figures, the Batman Quick Tek line, and the Batman Legacy merchandise (which supposedly is becoming Batman Unlimited; Mattel's Batman Arkham game stuff technically falls under this heading). While nothing at the booth at the time looks new (well, the store exclusives maybe), the displays are still neat and it otherwise serves an introduction to the stuff currently (or previously) on store shelves.

Click the jump for more, old chum.

First up is The Dark Knight Rises Movie Masters line, Mattel's premier line based on the film of the same name. The six figures, each coming with a piece to build your own Bat Signal, are Batman, Bane, James/Jim Gordon, Alfred, Catwoman (with a goggles up variant), and officer John Blake (played by Joseph Gordon-Levitt). The sixth figure, which again is apparently John Blake, was the subject some amount of speculation.

There are also several store exclusives. The Batman vs (shirtless) Bane 2-pack is a Toys "R" Us exclusive available now while the broken Batsignal (also seen in the header) is part of a Wal-Mart exclusive Jim Gordan.

K-Mart also managed to snag an exclusive in the form of "Blueprint" cards which are packed in with the Movie Masters figures. The blueprints supposedly use a thick, glossy cardstock and are apparently nice. While a nice extra, it's certainly not something I'd probably rush out for.

Oh, plus there's the SDCC exclusive transforming Bruce Wayne.

Up next is the Batman Quick Tek stuff, perfect for parents who have to buy their kid a Batman toy but don't want to spend US$16+ on a Movie Master. The line, which consists of Batman variants with a few Bane variants (there is a Catwoman but she's part of a Target exclusive 5-pack), features basic selections for around US$6 and deluxe figures which come with large accessories (like those pictured) which subsequently bumps their price by a bit (something like US$10?).

The figures only have articulation at their heads, shoulders, and hips. Between the articulation and price point, it really reminds me of the stuff that Kenner used to do for the early Burton Batman films. It's certainly an interesting strategy.

The line's vehicles are a lot cooler, though. I think these are from a 3-pack.

Finally we have the Batman Legacy stuff, which is beyond old news. All of these figures are already available and some have been so for quite some time. A few of the molds are also recycled for older lines, like the Mr. Freeze who comes to us from the DC Superheroes line (DCUC's predecessor).

Some Batman Arkham City figures were incorporated into the line (like Harley Quinn and Nightwing) despite the Arkham figures being a little taller than normal DCU/Batman offerings. They also appear as 2-packs, generally packaged with a Batman.

I still love the city displays they use for these. It's a shame that they never used these as a collect&connect or something.

At the bottom left you'll notice Batman with Bat-Mite. The Batman is general issue, but the configuration that includes Bat-Mite is a K-Mart exclusive.

Honestly, there quite a few items I still need to pick up. I never got the Harley Quinn or Nightwing from this series, plus I hate not having the Two-Face (not pictured) which I opted out of since he was packed with another Batman. I also still haven't bought any of the new Movie Masters stuff mostly because the Green Lantern line bombed at retail and virtually everything was available significantly cheaper down the line. The Movie Masters line in general has never overly impressed me but a working Bat Signal is still irresistible.

There are more photos in the gallery.

 

SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo
SDCC 2012: Mattel - Assorted Batman lines photo





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