Felt Mistress' creatures featured in Swedish ad

12:00 PM on 02.24.2013

Brian Szabelski

Editor-in-Chief

The little ad you see above might be in Swedish, but it also features something familiar to plush fans: creations by Felt Mistress. The ad is for UMO, a Swedish website about health and relationships for younger folks, and this ad tackles mental health and self-esteem issues. With design work by Felt Mistress and Jonathan Edwards (of Inspector Cumulus fame), its the first time Felt Mistress' creations have apparently been animated.

So check it out, even if you don't speak the language. It's a pretty nice little stop-motion ad that features some nice new character designs and I think touches on the subject manner in a way that's easy for folks to understand. 

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