'Club Eternia in peril' confirms Four Horsemen Studios


Recently there's been a crazy rumor floating around that Club Eternia may be in trouble because it's underperformed in terms of subscriptions so far, which has led to subsequent videos and stories that I may have instinctively written off as the result of Matty trying to fear-monger for subscriptions (ever notice how everything they do is in some kind of jeopardy?). However, the news seems considerably more valid now that it's been confirmed by the Four Horsemen Studios (sculptors of Mattel's Masters of the Universe Classics line among other things).

While the Four Horsemen open letter doesn't specify a number (I've heard that Mattel doesn't even have half the number of subscriptions needed to keep the club going), they confirm that there's been a significant drop in subscriptions compared to last year (coincidentally there's also been a significant price hike compared to last year...) which could very likely lead not only to Club Eternia's cancellation but also that of the Masters of the Universe Classics line. The letter ends with, "We’re not asking as a bunch of guys who’re working on the line. We’re asking as fans of Master of the Universe and this toy line. Please subscribe to the 2013 Masters of the Universe Classics Club Eternia."

Honestly, it seems inconceivable that Club Eternia and Masters could be in trouble since they've more or less been the cornerstone of MattyCollector.com. However, given the rate hikes, offerings, and occasional "hiccups" (as they politely put it), I can't say that I'm entirely surprised that the line is in trouble. I'm very worried about a domino effect since MattyCollector itself could easily fold in the absence of its largest offering.

The good news (if any solace can be found) is that this year's offerings won't be affected either way. There's also still time to subscribe (if you want to) and for additional subscriptions to trickle in. If Mattel does cancel the line, I sincerely hope that they'll farm out the license. I'm sure that somebody out there can make this line work.

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ScarecroodleAssociate Editor   gamer profile

is a Scarecroodle? ~It's a catchier and more memorable name than Scarecrow, which is generally taken more + disclosures


Filed under... #action figures #cartoon toys #comic toys #Masters of the Universe #MattyCollector



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